Senior Content Designer and Copywriter
Partnership with Anna Akana

Anna Akana x Bumble

Campaign, Influencer Marketing, Partnerships
Partnership with Anna Akana

Partnership with Anna Akana

I might’ve been too insistent to Bumble’s Influencer Marketing Team to partner with YouTuber, author, actor, writer, and musician Anna Akana.

I was determined to convince the team and sent them a short, casual deck outlining her accomplishments — along with some enticing stats, including her 2.5 million followers on YouTube at the time.

As a queer Asian-American woman, Anna is also a big proponent of mental health: a topic that dating apps often shy away from. I’m thrilled that one of my favorite influencers was able to contribute a unique dating perspective.

You can see the full video here.