Jennifer Lee
Senior Content Designer and Copywriter
PH150460.jpg

IKEA 365+

BRANDING, PRODUCT
Content Delivery Package for the new IKEA 365+ food storage range.

Content Delivery Package for the new IKEA 365+ food storage range.

The material was delivered to IKEA stores around the world as a guide on how to market the new containers in the store.

The material was delivered to IKEA stores around the world as a guide on how to market the new containers in the store.

The copy focused on the product range’s purpose, intended uses and benefits. There were 3 main benefits: reducing the number of containers used when cooking; reducing food waste; and improving food storage organization.

The copy focused on the product range’s purpose, intended uses and benefits.

There were 3 main benefits: reducing the number of containers used when cooking; reducing food waste; and improving food storage organization.

Screen Shot 2018-10-03 at 13.58.34.png
Screen Shot 2018-10-03 at 13.58.45.png
The package had a detailed breakdown of the images to be delivered. Alternative images were noted.

The package had a detailed breakdown of the images to be delivered.

Alternative images were noted.

Screen Shot 2018-10-03 at 13.59.25.png
Screen Shot 2018-10-03 at 13.59.36.png
Screen Shot 2018-10-03 at 13.59.50.png
Screen Shot 2018-10-03 at 14.00.05.png
Films were also delivered. A summary of each video was provided.

Films were also delivered. A summary of each video was provided.

Screen Shot 2018-10-03 at 14.00.36.png
To see the full delivery package, please contact me.

To see the full delivery package, please contact me.