Script copy for a Honda TV spot, “Believe in the Land.”
The commercial focused on The Cleveland Cavaliers and their victory during the 2017 NBA Finals.
The commerical debuted the week of Game 7 during the 2017 NBA Finals. The spot was shown across the state of Ohio.
An alternative TV spot that was shown after The Cleveland Cavaliers’ victory. I was adamant that our team use African-American voiceover talent to ring true to Cleveland.